The short (and straightforward) answer is no. Sure, a mix and mingle welcome reception is something, but is it really the best way to bring people together? And is it even memorable? But the importance of networking often gets overlooked in the grand scheme of the event planning process. No matter the industry, networking games are one of the best ways to connect a community.
Events are all about creating connections – connections between attendees, an organization and its members, a brand and its audience.